• Leader in a large and resilient market: estimated total addressable market size of £2.4-3.4 billion
  • Exceptional value offered to customers through a compelling price and quality proposition
  • Vertically integrated retail business model
  • Successful track record of delivering like-for-like sales growth
  • Consistently strong financial performance and high cash generation
  • Clear growth strategy, through like-for-like growth, organic expansion of store portfolio, greater share of complementary online market, and ongoing focus on business efficiencies
  • Well-invested infrastructure to support future growth plans
  • Experienced and committed management team

Further details can be found in the IPO Prospectus.

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